Flip Side is a diner where the design is just as delicious as the food. In my first semester of the design program I created a logotype and menu for this fictional restaurant, then later in the program I went back and rebranded and created new material.
My new designs give a modern yet playful feel to the restaurant. I used black and white imagery with pops of color for the logo and other prominent content. For the final deliverables I redesigned the website, menu, and to-go box.